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Find Out What Other Financial Advisors Are Saying... Read actual examples of how Money Habitudes is being used...


Money Habitudes is an easy, non-judgmental and non-threatening familiar activity that quickly provides important information and insights about your clients without asking probing personal questions or making assumptions based on initial impressions.

Professional's Special



Professional Guide




Your client will have an experience that's more positive than a traditional introductory Q&A session, especially given that the Money Habitudes are cards are associated with the familiar, enjoyable social entertainment of playing cards.   This allows your client to engage more readily, and will help you establish a stronger level of trust early on.

As the financial advisor, you will have quick insights about the client's risk-taking behavior and control needs. You'll see whether the client is pulled in many directions or has clear goals. If you are working with a couple, the cards will indicate if the partners are too similar, balance each other out, or are in conflict about financial values and decisions.

Money Habitudes Solitaire is the most frequently used activity. The deck of cards includes 54 statement cards that are associated with one of the six Money Habitudes: Security, Status, Selfless, Free Spirit, Targeted Goals and Spontaneous. The client completes a simple sorting process, placing cards into piles identifying behaviors as "like me," "not like me" or "sometimes like me" (a process that takes about 15 minutes).  At a glance, you and your client will get a sense of the Money Habitudes that are dominant. By using the interpretation cards, you will gain valuable clues about thoughts, feelings and patterns of behavior. The cards also include suggestions for next steps based on each habitude.  The Money Habitudes Guide for Professionals provides questions and suggestions for more in-depth conversations and activities.

The cards can go beyond your client relationships and offer insight for you and your business as well. The Money Habitudes Guide for Professionals includes information "Just for Financial Practitioners", with tips on how a financial advisor's money habitudes can provide insights on the way you do business. It includes looking at your comfort level with different clients and how you may be supporting or sabotaging your business goals. Other tips include how you may vary your approach with clients once you know their dominant money habitude.

 
    What Other Financial Advisors Are Saying About Money Habitudes...
     
The cards are a huge hit! Using the cards involves the audience like nothing I have used before. The information is fascinating and opens up a whole new conversation about money. Using the cards as part of my talks has led to an invitation to speak in front of a group of 300 prospective clients!  - Ellen S. Rogin, CPA, CFP®, President, Strategic Financial Designs Inc, a member of SEI Wealth Network, Northfield, IL

 
The cards help people be more articulate about things that are difficult to talk about and they change the tone of a meeting--from a serious discussion to a more interactive learning experience that more fully involves the client. It also deepens the relationship and bolsters trust. [Click here to read more.] - Liz Donaghey, Third-party Investment Manager, Clark Capital Management Group, Philadelphia

 
The Money Habitudes cards are a very powerful tool. They steer clear of the financial jargon that can turn people off and are not intimidating. I use them with new clients to get acquainted and break the ice and have also found them to be an invaluable planning aid for working with couples…the discussion helps them to sort things out and move forward more cohesively.  - Steven S. Shagrin, JD, CFP®, CRPC®, CRC®, CELP, President, Planning for Life, Alamo, CA